Jaime Schmidt is an entrepreneur, investor, and builder of better businesses.

In 2010, Jaime founded Schmidt’s Naturals, a natural personal care brand she started in her kitchen. Under Jaime’s leadership, Schmidt’s scaled from its humble origins into a global brand that was sold to Unilever in 2017.

Since, Jaime has launched the inclusive investment firm Color, with the mission of supporting underrepresented founders and helping to level the playing field. And in June 2019, Jaime launched Supermaker, an ambitious media platform celebrating emerging entrepreneurs and creators from around the world.

Jaime Schmidt in Wheat Field.jpg

“Say yes now, then figure out how.”"


Keep up with Jaime on Instagram.